Privacy Policy

This policy explains what we do with your personal data when you use our website, platform, or services. We review and update it regularly. If we make significant changes, we will notify you via email or another direct communication and update the “Last updated” date above.

1. Who we are

Vojo Media Limited is a digital out-of-home (DOOH) verification and analytics provider, offering Proof-of-Display technology to advertisers, media owners, and agencies.

• Company name: Vojo Media Limited
• Registered address: 268 Enterprise Crescent, Lisburn BT28 2BP, United Kingdom
• Data protection contact: accounts@vojo-media.com
• Website: www.vojo-media.com

For any privacy-related question, or to exercise your rights, please contact us at accounts@vojo-media.com.

2. What data we collect

2.1 Information you provide to us

• Contact details (name, email, phone, company name, billing address)
• Account details (username, password, subscription details)
• Payment details (card information, billing history)
• Support enquiries (emails, messages, and records of our interactions with you)

2.2 Information we collect automatically

• Device and usage data (IP address, browser type, operating system)
• Website analytics (clickstream data, referral sources, browsing behaviour)
• When you submit a form on our website — an enquiry, a sample-report request, or a subscription to our guides — we send the following with your submission, so we can understand how enquiries reach us:
  • the address of the page that referred you to us, as your browser reports it (for example a search engine or AI assistant), which may include that page’s own query string
  • the page on our site you arrived on, including any query string
  • any campaign tags in that address (utm_source, utm_medium, utm_campaign)
  • a short label we derive from the referring address to make it readable (for example “ChatGPT”, “Google (organic)”, or “Direct / unknown”)
  • for guide subscriptions, the page you subscribed from
  These details are held only in your browser’s memory while you are on the site — we do not store them on your device, and they are discarded if you leave without submitting a form. We rely on our legitimate interests (understanding how enquiries reach us) for this, and we do not use it to build a profile of you or to track you across other websites.
• Advertising interactions (when and where creatives are deployed, number of displays)

2.3 Information we collect from third parties

• Public sources such as Companies House, LinkedIn, and social media
• Industry partners (DOOH networks, agencies, payment processors)
• Third-party service providers (hosting, security, analytics)

2.4 Data collected via our devices

Our Vojo Harvester and Player devices collect and process:

• Screen-verification data, to confirm that an advertisement was displayed on a specific screen
• Location data identifying where the device is installed

Our devices are designed to verify advertising playback, not to identify members of the public. Where any data collected by a device relates to an identifiable individual, we process it in accordance with this policy.

3. How we use your data

We process your personal data on one or more of the following lawful bases — contractual necessity, legal obligation, legitimate interests, or consent. Each purpose and its lawful basis is set out below.

Where we rely on legitimate interests, you have the right to object to that processing (see “Your rights” below). Where we rely on consent, you can withdraw it at any time; withdrawing consent does not affect any processing we carried out before you withdrew it.

Providing some data is necessary to enter into or perform a contract with us — for example, the account and payment details needed to provide our services. If you choose not to provide that data, we may be unable to provide the relevant service.

Marketing communications

• You will only receive marketing emails if you have opted in.
• You can unsubscribe at any time using the link in any marketing email, or by contacting us at accounts@vojo-media.com.

4. Data sharing & third parties

We share data only with trusted third parties, and only for specific purposes:

• Payment processing — Stripe, to handle payments securely.
• Cloud hosting and storage — DigitalOcean, where our platform and data are hosted.
• IoT connectivity — Golioth, which connects and manages our Harvester and Player devices.
• Mapping — Mapbox, to display screen and site locations.
• Transactional and notification email — Resend, to deliver service emails.
• Business partners and advertisers — aggregated, non-personal insights only, for the operation of the service.
• Legal authorities — where required by law or to establish, exercise, or defend our legal rights.

We keep our list of service providers under review and can provide further detail on request. We do not sell your personal data.

5. International transfers

Some of our service providers are located outside the United Kingdom (for example in the United States and the European Economic Area). Where we transfer your personal data outside the UK, we make sure an appropriate safeguard is in place:

• we transfer to countries the UK government has decided provide an adequate level of protection, where an adequacy decision applies; or
• otherwise, we put in place the UK International Data Transfer Agreement (IDTA), or the UK Addendum to the European Commission’s Standard Contractual Clauses, together with any additional measures needed.

You can request more information about these safeguards, or a copy of them, by contacting us at accounts@vojo-media.com.

6. Data security

We use appropriate technical and organisational measures to protect personal data, including:

• encryption of data in transit (TLS) and appropriate protection for data at rest;
• access controls and authentication, so that staff can access only what they need;
• periodic reviews of our security measures to identify and address risks.

If we become aware of a personal data breach that affects you, we will notify you and the Information Commissioner’s Office where we are required to do so by law.

7. Data retention

We keep personal data only as long as we need it:

8. Automated decision-making

We do not make decisions that produce legal or similarly significant effects about you based solely on automated processing (including profiling). Where we use analytics to understand and improve our service, this does not have a legal or similarly significant effect on you.

9. Your rights & choices

Under the Data Protection Legislation, you have the right to:

• access your data;
• have inaccurate data corrected;
• have your data erased;
• restrict our processing of your data;
• object to our processing of your data;
• data portability;
• withdraw consent at any time, where we rely on consent.

To exercise any of these rights, contact us at accounts@vojo-media.com.

If you believe we are mishandling your data, you can lodge a complaint with the UK Information Commissioner’s Office (ICO). You can find out how at ico.org.uk, or by calling the ICO helpline on 0303 123 1113.

10. Cookies & tracking technologies

Cookies are small files placed on your device that let a website recognise your browser and remember certain information. We use cookies that are strictly necessary to operate our website. We only set non-essential cookies (such as analytics) with your consent, and you can change your choice at any time.

For details of the cookies we use and how to manage them, see our Cookie Notice.

11. Changes to this Privacy Policy

We may update this Privacy Policy from time to time. Any changes take effect when we post the updated policy on this page, and we will update the “Last updated” date above. If we make significant changes, we will tell you so that you understand what data we collect, how we use it, and when we might share it.